diff --git a/uncloud_django_based/uncloud/uncloud/urls.py b/uncloud_django_based/uncloud/uncloud/urls.py
index 00eaf16..343e06b 100644
--- a/uncloud_django_based/uncloud/uncloud/urls.py
+++ b/uncloud_django_based/uncloud/uncloud/urls.py
@@ -44,6 +44,8 @@ router.register(r'vm/vm', vmviews.VMProductViewSet, basename='vmproduct')
 
 # Services
 router.register(r'service/matrix', serviceviews.MatrixServiceProductViewSet, basename='matrixserviceproduct')
+router.register(r'service/generic', serviceviews.GenericServiceProductViewSet, basename='genericserviceproduct')
+
 
 # Net
 router.register(r'net/vpn', netviews.VPNNetworkViewSet, basename='vpnnet')
diff --git a/uncloud_django_based/uncloud/uncloud_service/models.py b/uncloud_django_based/uncloud/uncloud_service/models.py
index fb1af50..fc92157 100644
--- a/uncloud_django_based/uncloud/uncloud_service/models.py
+++ b/uncloud_django_based/uncloud/uncloud_service/models.py
@@ -1,8 +1,9 @@
 import uuid
 
 from django.db import models
-from uncloud_pay.models import Product, RecurringPeriod
+from uncloud_pay.models import Product, RecurringPeriod, AMOUNT_MAX_DIGITS, AMOUNT_DECIMALS
 from uncloud_vm.models import VMProduct, VMDiskImageProduct
+from django.core.validators import MinValueValidator
 
 class MatrixServiceProduct(Product):
     monthly_managment_fee = 20
@@ -33,3 +34,30 @@ class MatrixServiceProduct(Product):
     @property
     def one_time_price(self):
         return 30
+
+class GenericServiceProduct(Product):
+    custom_description = models.TextField()
+    custom_recurring_price = models.DecimalField(default=0.0,
+            max_digits=AMOUNT_MAX_DIGITS,
+            decimal_places=AMOUNT_DECIMALS,
+            validators=[MinValueValidator(0)])
+    custom_one_time_price = models.DecimalField(default=0.0,
+            max_digits=AMOUNT_MAX_DIGITS,
+            decimal_places=AMOUNT_DECIMALS,
+            validators=[MinValueValidator(0)])
+
+    @property
+    def recurring_price(self):
+        return self.custom_recurring_price
+
+    @property
+    def description(self):
+        return self.custom_description
+
+    @property
+    def one_time_price(self):
+        return self.custom_one_time_price
+
+    @staticmethod
+    def allowed_recurring_periods():
+        return RecurringPeriod.choices
diff --git a/uncloud_django_based/uncloud/uncloud_service/serializers.py b/uncloud_django_based/uncloud/uncloud_service/serializers.py
index b4038b7..1d50bbf 100644
--- a/uncloud_django_based/uncloud/uncloud_service/serializers.py
+++ b/uncloud_django_based/uncloud/uncloud_service/serializers.py
@@ -1,5 +1,5 @@
 from rest_framework import serializers
-from .models import MatrixServiceProduct
+from .models import *
 from uncloud_vm.serializers import ManagedVMProductSerializer
 from uncloud_vm.models import VMProduct
 from uncloud_pay.models import RecurringPeriod
@@ -15,3 +15,14 @@ class MatrixServiceProductSerializer(serializers.ModelSerializer):
         model = MatrixServiceProduct
         fields = ['uuid', 'order', 'owner', 'status', 'vm', 'domain', 'recurring_period']
         read_only_fields = ['uuid', 'order', 'owner', 'status']
+
+class GenericServiceProductSerializer(serializers.ModelSerializer):
+    # Custom field used at creation (= ordering) only.
+    recurring_period = serializers.ChoiceField(
+            choices=GenericServiceProduct.allowed_recurring_periods())
+
+    class Meta:
+        model = GenericServiceProduct
+        fields = ['uuid', 'order', 'owner', 'status', 'custom_recurring_price',
+                'custom_description', 'custom_one_time_price', 'recurring_period']
+        read_only_fields = ['uuid', 'order', 'owner', 'status']
diff --git a/uncloud_django_based/uncloud/uncloud_service/views.py b/uncloud_django_based/uncloud/uncloud_service/views.py
index e25f3a5..d4be3a6 100644
--- a/uncloud_django_based/uncloud/uncloud_service/views.py
+++ b/uncloud_django_based/uncloud/uncloud_service/views.py
@@ -1,9 +1,10 @@
 from rest_framework import viewsets, permissions
 from rest_framework.response import Response
 from django.db import transaction
+from django.utils import timezone
 
-from .models import MatrixServiceProduct
-from .serializers import MatrixServiceProductSerializer
+from .models import *
+from .serializers import *
 
 from uncloud_pay.helpers import ProductViewSet
 from uncloud_pay.models import Order
@@ -47,7 +48,10 @@ class MatrixServiceProductViewSet(ProductViewSet):
         # Create base order.)
         order = Order.objects.create(
                 recurring_period=order_recurring_period,
-                owner=request.user)
+                owner=request.user,
+                starting_date=timezone.now()
+                )
+        order.save()
 
         # Create unerderlying VM.
         data = serializer.validated_data.pop('vm')
@@ -65,3 +69,45 @@ class MatrixServiceProductViewSet(ProductViewSet):
                 vm=vm)
 
         return Response(serializer.data)
+
+class GenericServiceProductViewSet(ProductViewSet):
+    permission_classes = [permissions.IsAuthenticated]
+    serializer_class = GenericServiceProductSerializer
+
+    def get_queryset(self):
+        return GenericServiceProduct.objects.filter(owner=self.request.user)
+
+    @transaction.atomic
+    def create(self, request):
+        # Extract serializer data.
+        serializer = self.get_serializer(data=request.data)
+        serializer.is_valid(raise_exception=True)
+        order_recurring_period = serializer.validated_data.pop("recurring_period")
+
+        # Create base order.
+        order = Order.objects.create(
+                recurring_period=order_recurring_period,
+                owner=request.user,
+                starting_date=timezone.now()
+                )
+        order.save()
+
+        # Create service.
+        print(serializer.validated_data)
+        service = serializer.save(order=order, owner=request.user)
+
+        # XXX: Move this to some kind of on_create hook in parent
+        # Product class?
+        order.add_record(
+                service.one_time_price,
+                service.recurring_price,
+                service.description)
+
+        # XXX: Move this to some kind of on_create hook in parent
+        # Product class?
+        order.add_record(
+                service.one_time_price,
+                service.recurring_price,
+                service.description)
+
+        return Response(serializer.data)
diff --git a/uncloud_django_based/uncloud/ungleich_service/migrations/0005_auto_20200417_0551.py b/uncloud_django_based/uncloud/ungleich_service/migrations/0005_auto_20200417_0551.py
new file mode 100644
index 0000000..aed07b6
--- /dev/null
+++ b/uncloud_django_based/uncloud/ungleich_service/migrations/0005_auto_20200417_0551.py
@@ -0,0 +1,18 @@
+# Generated by Django 3.0.5 on 2020-04-17 05:51
+
+from django.db import migrations, models
+
+
+class Migration(migrations.Migration):
+
+    dependencies = [
+        ('ungleich_service', '0004_auto_20200403_1727'),
+    ]
+
+    operations = [
+        migrations.AlterField(
+            model_name='matrixserviceproduct',
+            name='status',
+            field=models.CharField(choices=[('PENDING', 'Pending'), ('AWAITING_PAYMENT', 'Awaiting payment'), ('BEING_CREATED', 'Being created'), ('SCHEDULED', 'Scheduled'), ('ACTIVE', 'Active'), ('MODIFYING', 'Modifying'), ('DELETED', 'Deleted'), ('DISABLED', 'Disabled'), ('UNUSABLE', 'Unusable')], default='AWAITING_PAYMENT', max_length=32),
+        ),
+    ]
diff --git a/uncloud_django_based/uncloud/ungleich_service/migrations/0006_genericserviceproduct.py b/uncloud_django_based/uncloud/ungleich_service/migrations/0006_genericserviceproduct.py
new file mode 100644
index 0000000..f4bda32
--- /dev/null
+++ b/uncloud_django_based/uncloud/ungleich_service/migrations/0006_genericserviceproduct.py
@@ -0,0 +1,36 @@
+# Generated by Django 3.0.5 on 2020-04-17 08:02
+
+from django.conf import settings
+import django.contrib.postgres.fields.jsonb
+import django.core.validators
+from django.db import migrations, models
+import django.db.models.deletion
+import uuid
+
+
+class Migration(migrations.Migration):
+
+    dependencies = [
+        migrations.swappable_dependency(settings.AUTH_USER_MODEL),
+        ('uncloud_pay', '0005_auto_20200417_0551'),
+        ('ungleich_service', '0005_auto_20200417_0551'),
+    ]
+
+    operations = [
+        migrations.CreateModel(
+            name='GenericServiceProduct',
+            fields=[
+                ('extra_data', django.contrib.postgres.fields.jsonb.JSONField(blank=True, editable=False, null=True)),
+                ('uuid', models.UUIDField(default=uuid.uuid4, editable=False, primary_key=True, serialize=False)),
+                ('status', models.CharField(choices=[('PENDING', 'Pending'), ('AWAITING_PAYMENT', 'Awaiting payment'), ('BEING_CREATED', 'Being created'), ('SCHEDULED', 'Scheduled'), ('ACTIVE', 'Active'), ('MODIFYING', 'Modifying'), ('DELETED', 'Deleted'), ('DISABLED', 'Disabled'), ('UNUSABLE', 'Unusable')], default='AWAITING_PAYMENT', max_length=32)),
+                ('custom_description', models.TextField()),
+                ('custom_recurring_price', models.DecimalField(decimal_places=2, default=0.0, max_digits=10, validators=[django.core.validators.MinValueValidator(0)])),
+                ('custom_one_time_price', models.DecimalField(decimal_places=2, default=0.0, max_digits=10, validators=[django.core.validators.MinValueValidator(0)])),
+                ('order', models.ForeignKey(editable=False, null=True, on_delete=django.db.models.deletion.CASCADE, to='uncloud_pay.Order')),
+                ('owner', models.ForeignKey(editable=False, on_delete=django.db.models.deletion.CASCADE, to=settings.AUTH_USER_MODEL)),
+            ],
+            options={
+                'abstract': False,
+            },
+        ),
+    ]