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@ -48,7 +48,7 @@ Then what you need to do is going renewable for your digital data. Go with clean
Maybe your digital service provider such as your chat app or photo cloud, is run by clean energy. Or likely they are not. This picture gives you an overview of what the energy sources are per country in Europe - and remember, Europe is on the better side of the world in terms of energy sources. But even in Europe you can see most countries still use unsustainable energy sources. Maybe your digital service provider such as your chat app or photo cloud, is run by clean energy. Or likely they are not. This picture gives you an overview of what the energy sources are per country in Europe - and remember, Europe is on the better side of the world in terms of energy sources. But even in Europe you can see most countries still use unsustainable energy sources.
![](energy-source-by-country.jpg) ![](/git/ungleich-staticcms/content/u/image/energy-source-by-country.jpg)
Most people don't really know or care where their data is physically at. We kind of know what's bad with fast fashion or disposable plastics - that they are easy to use but destroys our environment and creates too much carbon emission - and the same logic applies to our digital data. We need to think about the easy options out there are in fact bad for the environment, say the messanger or the community chat everybody around you uses, or the cloud that just comes with your device by default. In the meantime the [IT service industry grew as big as aviation industry in terms of carbon emission](https://time.com/46777/your-data-is-dirty-the-carbon-price-of-cloud-computing/) and now it takes about 2% of total global carbon emissions. So it is really about time we start to feel towards and act responsible with our digital choices. Most people don't really know or care where their data is physically at. We kind of know what's bad with fast fashion or disposable plastics - that they are easy to use but destroys our environment and creates too much carbon emission - and the same logic applies to our digital data. We need to think about the easy options out there are in fact bad for the environment, say the messanger or the community chat everybody around you uses, or the cloud that just comes with your device by default. In the meantime the [IT service industry grew as big as aviation industry in terms of carbon emission](https://time.com/46777/your-data-is-dirty-the-carbon-price-of-cloud-computing/) and now it takes about 2% of total global carbon emissions. So it is really about time we start to feel towards and act responsible with our digital choices.
So to reduce or avoid your digital carbon footprints, you can start by finding out where your data physically is, and what kind of energy the infrastructure uses. Most of the times it's not that hard to find out, and if it's hidden, you need to request the information to be disclosed to your provider. Where are they keeping their servers, and what is the energy source they are using? Are they running servers with coal or other fossil fuels? Or nuclear power? Or renewable energy such as water, solar or windpower? So to reduce or avoid your digital carbon footprints, you can start by finding out where your data physically is, and what kind of energy the infrastructure uses. Most of the times it's not that hard to find out, and if it's hidden, you need to request the information to be disclosed to your provider. Where are they keeping their servers, and what is the energy source they are using? Are they running servers with coal or other fossil fuels? Or nuclear power? Or renewable energy such as water, solar or windpower?
@ -60,8 +60,9 @@ The short answer is a no. Imagine, when a glass is full, not adding any drop to
## How to go Zero Carbon? ## How to go Zero Carbon?
There are two ways to reduce carbon emission from our digital data. One is finding the ones who are doing zero carbon already, and supporting them by using those instead of others. This will also encourage the new players coming into the IT service market to start clean with renewable energy. Two is pushing your digital service provider to change how they are running their servers, to go fully renewable. The advantage of this will be that the change will affect a bigger number of people when done. The disadvantage will be that bigger ones take more time in changing their huge infrastructure, while even more CO2 is being emitted to the air from them. There are two ways to reduce carbon emission from our digital data. One is finding the ones who are doing zero carbon already, and supporting them by using those instead of others. This has an obvious advantage of running your digital services only on clean energy, thus you will have zero carbon emission in terms of energy used for your digital life. And on top of it, by supporting the zero carbon standard you encourage the new service providers coming into the market to consider starting clean with renewable energy.
But for those who are capable, if you can, go for the first option. It is for the same reason as the zero carbon vs. carbon offset. When there are those who already doing the right things, go with them now, instead of continuing with [those who promise to reach their goal in coming decades.](https://www.bloomberg.com/news/articles/2019-09-20/amazon-s-emissions-bigger-than-some-rivals-trail-walmart) We are running out of time and can not afford waiting for big corps to lead us: we need to do things we can do as fast as we can. Two is pushing your digital service provider to change how they are running their servers, to go fully renewable. The advantage of this will be that the change will affect a bigger number of people when really done. The disadvantage of this solution is that bigger companies take more time in changing their huge infrastructure, while even more CO2 will be emitted from them into the air.
We want to stress that, for those who care and who are capable, go for the first option. It is for the same reason as the zero carbon vs. carbon offset. When there are those who already doing the right things, go with them now, instead of continuing with [those who plan to reach their goal in coming decades.](https://www.bloomberg.com/news/articles/2019-09-20/amazon-s-emissions-bigger-than-some-rivals-trail-walmart) We are running out of time and can not afford waiting for big corps to lead us: we need to do things we can do as fast as we can.
## Use the small and renewable digital services ## Use the small and renewable digital services

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